WordPress User Events for User Journey

Last updated 02/29/2024

Create custom user events for specific actions on your website, and then add these events to your site’s user journey, so you can see how users progress through your site. You can also hook up these events to Integrations and Rules, to trigger actions in Mailchimp, Slack, Zapier, and more.

To get started, follow these steps:

Step 1

If you have not done so already, follow the steps on the User Events page to create your user event.


Step 2

Choose how you want the user event to be triggered on your website:



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