Website TrafficUnlimited
AI-Powered Lead Intelligence
Turn Website Traffic Into Pipeline.
Start capturing real buyers for free. Upgrade to Pro for AI-powered enrichment, intent scoring, and AI-drafted outreach.
| Feature | FreeSee real buyers, & what channels are working. $0 Best for Marketers getting started | AI Enabled ProUnderstand why leads convert, & double down on what works. $49 /month/website Best for Teams automating growth |
|---|---|---|
| USAGE AT A GLANCE | ||
| Website Traffic | Unlimited | Unlimited |
| Engaged Leads / ProfilesEveryone who converts, through your forms or ours, becomes a stored profile with their full journey attached.Learn more about Profiles >> | 200 Profiles Included | 5,000 Profiles Included * |
| Attribution Data RetentionHow long we keep recognizing a lead, before and after conversion, so a return visit years later still traces back to its source.Learn more about Data Retention >> | 30 days | 10 Years |
| Traffic & Attribution | ||
| Attribution ReportingSee and export which campaigns and channels drive your best pipeline.Learn more about Attribution Reporting >> | — | ✓ |
| Journey & Event TrackingTrack custom events and visualize each visitor’s full journey, from a single path to macro funnel patterns.Learn more about User Journey >> | — | ✓ |
| Custom Views & FilteringFilter by Focused Score, source, location or behavior, and save any view as its own tab.Learn more about Custom Views >> | — | ✓ |
| PREMIUM Conversion Tools | ||
| Works with your existing Web FormsNo rebuilding or reconfiguring, works with the forms you already have.Learn more about Forms support >> | ✓ | ✓ |
| Lead Capture & Content Gate ToolsOne-click opt-ins, content gates and contact tools that sit on top of your site.Learn more about Conversion Tools >> | ✓ | ✓ |
| Social LoginsOne-click opt-in with Google, Microsoft, LinkedIn, Apple and more.Learn more about Social Logins | ✓ | ✓ |
| Real-time email verificationChecks every email address as it arrives and flags fake or mistyped ones.Learn more about email validation >> | — | ✓ |
| Revenue Intelligence | ||
| User Journey Behavioral TrackingEvery page, source and return visit, recorded from the first visit.Learn more about User Events | ✓ | ✓ |
| Focused ScoreScores every visitor 1 to 10 on buying intent, and gets sharper with every deal you mark won.Learn more about Focused Score AI >> | — | ✓ |
| Profile EnrichmentResearch on every new lead and their company, refreshed on each return visit.Learn more about Profile Enrichment | — | ✓ |
| Nurture AI MessagesAI-drafted, prioritized 1-to-1 outreach, ready to send.Learn more about Nurture AI >> | — | ✓ |
| Focused Index & RatioThe share of your traffic that’s real buyers, benchmarked against the Bread & Butter network.Learn more about the Focused Index >> | — | ✓ |
| Integrations | ||
| List Export: CSV File, Google Sheets, MailchimpSend your leads’ core contact fields to a CSV, Google Sheets or Mailchimp.Learn more about the types of integrations | List | List |
| SlackA post in your channel when a lead converts. Pro adds the Intelligence Brief.Learn more about the Intelligence Brief >> | List | List + Intelligence Brief |
| CRM: Salesforce, HubSpot, PipedriveEach lead lands in your CRM with the Intelligence Brief on their record.Learn more about CRM automation >> | — | List + Intelligence Brief |
| ZapierRoute your leads to thousands of other apps, no code required. Choose List for core fields, Brief for full profile context, or Stream for complete real-time session history.Learn more about the Intelligence Stream >> | — | List + Intelligence Brief + Intelligence Stream |
| WebhooksPush data straight into your own systems or data warehouse. Choose List, Brief, or Stream depending on how much context you need. Learn more about the Intelligence Stream >> | — | List + Intelligence Brief + Intelligence Stream |
| Support | ||
| Email Response TimeTurnaround from our in-house support team. | 1 day | 1 hour |
| Peripheral Sub DomainsExtend tracking to auxiliary sites like your help center or web app. | — | 3 |
| Branded social loginsUse your own logo instead of Bread & Butter’s branding. | ✓ | ✓ |
| Unlimited Team MembersFull platform access for your whole team, no per-seat cost. | ✓ | ✓ |
Free
See real buyers, & what channels are working.
$0
BEST FOR
Marketers getting started
Marketers getting started
Email Response Time1 day
Peripheral Sub Domains—
Branded social logins✓
Unlimited Team Members✓
AI Enabled
Pro
Understand why leads convert, & double down on what works.
$49 /month/website
BEST FOR
Teams automating growth
Teams automating growth
Website TrafficUnlimited
Email Response Time1 hour
Peripheral Sub Domains3
Branded social logins✓
Unlimited Team Members✓
Turn traffic into revenue.
You’re already bringing people to your site. Shouldn’t you get the most out of it?
No credit card required. Up and running in minutes.
